Privacy Policy


This website is owned by Business Travel Alternatives, LLC. d/b/a KnowDelay ("KnowDelay"). Your use of this website is subject to this Privacy Notice, which we reserve the right to revise in our sole discretion with or without notice to you. Please read this information carefully.

When it comes to privacy, KnowDelay is committed to transparency and accountability. For those reasons, we have developed policies and procedures that respect your privacy, secure your information and provide you with choices about our marketing activities, as well as the marketing activities of the companies with whom we do business. This Privacy Notice is designed to inform you about these practices. If you have additional questions, please contact us at

Please note that we provide links on our website to the websites of our business partners, contributors, advertisers and other third parties which have their own privacy policies. KnowDelay is not responsible or liable for the content of such third party websites and we suggest that you refer to those websites for information on their respective practices.

Please carefully review the following five KnowDelay Privacy Commitments and related information:

Privacy Commitment #1: We Tell You What Information We Collect.

Technical Information

For each visitor to our website, we may collect technical information that is not easily personally-identifiable, such as your IP address, the identity of your ISP, the referral address, which tells us the internet address of the last page you visited before coming to our website and the browser and platform type (such as an Internet Explorer browser on a Windows XP platform).

We may use "cookies" to collect anonymous information about users of our website. A cookie is a small text file that contains a unique identification number that is transferred from a website to the hard drive of your computer so that a website administrator can identify your computer and passively track its activities a website.

User Information

If you register with KnowDelay, KnowDelay collects personal information about you for your Account. We collect registered user information as follows:

  1. directly from users when they enroll on our website or participate in our programs
  2. from our cookies, which are used to track user transactions

For example, when you register, we may collect some or all of the following: your name, mailing address, email address, telephone number, gender, birth date, occupation, marital status, income and other information. We will collect this history of your activity and uses. Finally, we may also maintain a record of all communications from you through our website, including emails to us, bulletin board posts, etc.

Note that KnowDelay does not intentionally market its program or any of its related services to children, the website is not intended for use by children, and we do not knowingly collect any personally identifiable information from children under the age of 13.

Privacy Commitment #2: We Tell You How We Use The Information We Collect.

We use User Information to:

  1. Administer your Account
  2. Fulfill your requests for information and services
  3. Inform you about other programs, products, and services we offer
  4. Provide you with information and special offers from our business partners and other contributors and advertisers

We may also customize the advertising you see based on demographic data you provide when you enroll. Additionally, we may use aggregated subscriber information to provide reports to companies with whom we do business or who advertise on our site about the types and characteristics of customers who participate in KnowDelay programs.

We use the Technical Information we collect for the purposes of analyzing how our website functions, measuring audience size and traffic patterns, enhancing the website or its functionality, administering or enhancing our program, and complying with legal and regulatory requirements.

Additionally, we may use the information from cookies to determine if a user is shopping online with a business partner (such as at a participating online mall) through our website, but not logged in.

Privacy Commitment #3: We Tell You With Whom We Share The Information.

We provide personal information of subscribers to third parties as follows:

As permitted by law, we may disclose all of the information we collect with nonaffiliated third parties that are acting on our behalf, such as data processors, technical systems consultants and programmers, or companies that help us market our own products to you. These third parties are not permitted to use the information for any purposes other than the ones we specify.

We also reserve the right to provide your personally identifiable information to third parties in the following situations: (1) to law enforcement or other parties, if required to do so by law, (2) as needed to enforce our website General Terms and Conditions or to reasonably protect our legal rights, or (3) in connection with a merger, acquisition or other business combination, or a bankruptcy, liquidation, receivership, or other similar proceeding involving our assets or business.

Privacy Commitment #4: We Protect the Information We Collect.

Your trust is of paramount importance to KnowDelay, and so we take steps to protect the security and confidentiality of the user Information we collect. We utilize industry-standard technology to help protect your information which is under our control from loss, misuse or alteration. For example, we use SSL (Secure Socket Layer) technology to encrypt credit card numbers that are provided to us, and we otherwise use encryption, firewalls, and security monitoring software to help protect user Information.

Please remember that you must take responsibility for security as well. Do not share any userid or password that you may generate with KnowDelay with anyone. When you have finished using the website, please log out and exit your browser to ensure that others cannot access your KnowDelay account or use this website under your name. This is especially important if other people may have access to your personal computer or you are using a computer in public place such as a library or Internet café.

Privacy Commitment #5: Using your Information to Communicate with you.

Please note that we reserve the right to send you notices that are needed to manage your account, or required by law or regulation.

If you have any questions about this Privacy Notice or our Privacy Commitments, you may contact us at any time via email to or phone (847) 220 - 6040 or write to us at the following address: KnowDelay, 250 Parkway Drive, Suite 150, Lincolnshire, Illinois 60069